What if you could send parents an invitation to attend a Join Scouting event directly through Facebook? By creating an event on Facebook and ‘geofencing’ it, you can. It’s easy, affordable and it’s a great way to reach parents with a message to join.
Here’s how it works
Geofencing allows you to set a geographic virtual boundary around a specific location or locations. Once the virtual barrier is established through a platform like Facebook, for instance, we can set up triggers that will send our chosen audience an ad when their mobile device enters the specified area.
Getting Started with Geofencing
Families have a higher interest in joining Scouting when they see information that is current, relevant, and easy to understand. Let the Council assist with the promotion of your Packs Join Night on Facebook through geofencing ads. The council will create the event and boost with paid advertisement.